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Sony Ericsson W302 fashion for a penny

There is not much I can say about this phone. I could paint a picture of how great it is to demote a long in the tooth phone to the middle segment by changing its index. The recipe is very simple take one Sony Ericsson W880i, strip it of all top-notch materials and metallic accents (they are expensive, right?), but keep the design intact and leave some features in there too. Naturally, some vital updates are in order, but dont include the Walkman 3.0 player a phone that goes for just shy of 200 Euro doesnt really need it. And voila you get the W302 that is due out this fall along with an imaging-savvy handset the S302.

Will it generate substantial sales? I doubt that the Nokia 6300s lead in this segment has been undisputed lately; what is more its price keeps getting lower. But Sony Ericsson shouldnt miss this opportunity to try their luck after all, Russian roulette is just another way of running business.

Related links:

Review of GSM/UMTS-handset Sony Ericsson W880i

Review of GSM-handset Nokia 6300

 

Eldar Murtazin (eldar@mobile-review.com)
Translated by Oleg Kononosov (oleg.kononosov@mobile-review.com)

Published — 16 July 2008

Have something to add?! Write us... eldar@mobile-review.com

 

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