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MWC2010. LG - GD880 Mini and GT540

News that LG weren't going to take part in this years MWC had been leaked long before the Congress even started. Although they used to boast huge booths and numerous gadgets, its seems that the economical meltdown altered their plans a fair bit, so despite growing sales and market share they opted not to make any major announcements at the MWC 2010. Still they ventured to show a couple of new models during a 90-minute presentation, which was something at least.

As you might have already guessed, LG didn't make any kind of splash with the phones they brought for the MWC; The first one was the GD880 Mini, considered to be designer phone with an edgy casing (which lends it a certain bit of charm), measuring up at 102x47.6x10.6 mm, and weighing 99 grams. Other than that it's an ordinary touch-sensitive phone with a 3.2-inch display and 480x854 pixel resolution (capacitive). Plus there are WiFi connectivity, 5 MP camera, 3G and HSPA support. All in all, it's a typical LG fare that somewhat reminded me of the BL40. Its other features include social network accounts gathered in one menu, so far there are only Twitter and Facebook, but LG are planning to develop this part of their phones in the future. No word on its pricing get, but obviously it won't be an extremely affordable phone, hence a small niche, which is something all LG-branded phones of this breed usually settle for.

Another model they showcased at the CES was the GT540 - an Android-based smartphone (version 1.6, although at the CES it was 2.0, so that's a moot point), set to land on most markets in mid March or a tad later.

No bells and whistles about this one. It packs in a couple of LG's own UI tweaks, such as the S-class eque dialing screen and similar face-lifts, but that's about it. While its design may seem appealing, the GT540 is not a very pocketable phone. But I suppose that's a trade-off for it being an entry-level solution.

Eldar Murtazin (eldar@mobile-review.com)
Published — 17 February 2010

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